WHERE CREATIVITY MEETS CREDIT
Miami is more than a market.
It’s a pulse — a city that moves to art, rhythm, and ambition.
Ultimate Hack and Capital One share the same purpose: to open doors.
Together, we’ll turn that access into something unforgettable — a two-year creative partnership that celebrates art, music, and the people who make Miami shine.
WHY MIAMI
Few places in the world blend Latin soul, innovation, and global attention like this city.
Every mural, every song, every street corner carries culture that travels worldwide.
Miami isn’t just our backdrop — it’s our launchpad for the movement to come.
WHY NOW — THE TIMING
In two months, the world lands here for Art Basel.
In less than a year, all eyes turn again for the 2026 World Cup.
This window belongs to brands brave enough to live inside culture, not outside it.
Starting now means leading the story — not chasing it later.
THE PLAN — THE CAPITAL ONE CREATIVE DISTRICT
A living network of art, sound, and storytelling that unfolds across the city:
Pop-up experiences in Miami’s key cultural districts.
Monthly showcases with local and international talent.
Creator labs and workshops connecting art, music, and financial empowerment.
Digital access for cardmembers — early invites, exclusive content, and real-world perks.
Each activation becomes new content, new reach, and new loyalty.
THE JOURNEY — FROM BASEL TO THE WORLD CUP
It begins this December at Art Basel with a limited preview — a taste of what’s coming.
From there, the partnership expands through 2026, aligning with the World Cup and celebrating the Latino creative community that defines Miami’s identity.
From Basel to the World Cup — Capital One fuels creativity.
THE VALUE — ROI YOU CAN FEEL
We translate culture into measurable return.
Every event tracked, every impression counted, every story captured.
Expected impact over 24 months:
21+ major experiences
100+ creators empowered
200 million+ total impressions
Ongoing analytics & monthly reports
No noise — just clear visibility and lasting brand equity.
THE INVESTMENT — BUILT FOR SCALE
Two-Year Partnership | Upon Discussion
This partnership isn’t just funding events — it’s building a cultural platform that positions Capital One at the center of creativity, innovation, and global visibility through 2028.
Allocation Overview:
Hero Events & Global Content —
Major cultural showcases, high-profile collaborations, and content aligned with Art Basel and the World Cup.Creative Development & City Activations —
Production, logistics, and immersive brand experiences across Miami and expansion cities.Artist & Community Programs —
Creator residencies, workshops, and Latino innovation initiatives driving local and social impact.Marketing, Media & Analytics —
Paid media, influencer integration, press amplification, and ongoing ROI reporting.
This investment transforms a brand campaign into a cultural legacy — one that starts in Miami and reaches the world.
